Recently, Elkem Silicones showcased its 34 new products at the Personal Care and Homecare Ingredients (PCHI) trade show held in Guangzhou, China, where famous Chinese and foreign personal care and homecare ingredients, producers, raw materials suppliers and R&D experts communicated face to face with each other on the latest market trends, technical innovations and international laws and regulations, providing an opportunity for the participants to the event to increase the influence of their products in the Asia Pacific region, promote mutual trading and explore cooperation opportunities, and building a good image for personal care of Elkem.

During the PCHI, the personal care team of Elkem Silicones, together with experts from Elkem Silicones experts from the United States, Japan, South Korea and Shanghai, showcased their latest products and best solutions. The Beijing R&D team displayed new methyl silicone oil products with 15 different viscosity grades and raw rubber mixture with comfortable hand feeling. Elkem Silicones Shanghai Team displayed 19 new Bright and Balance products for hair care, skin care and makeup. With superb performance and high-quality services, the products attracted domestic and overseas customers, enabling them to experience the charm of the products of Elkem Silicones in an easy and comfortable atmosphere.